Welcome to the sixth video in the 'Selling at a Distance' series. If products and services simply sold themselves, organizations wouldnt need salespeople at all!Even with todays technology, the salesperson remains a critical driver of revenue. In this series, salespeople will learn how to master the new skills required to sell at a distance. This video shows you how easy it is to research people, organizations and industries. Pre-call research allows you to develop valuable insight into your prospect's company and helps turn a cold stranger into a warm prospect.